Full-Time Senior Media Strategist, Paid Media Planning – Al Quwaiiyah
The Paid Media team is looking to add a high-energy, data-driven, and creative Digital Media Planner that is comfortable negotiating media buys directly with vendor partners. In this role, you will meet with vendors, negotiate media buys, and make sure campaigns are carried out as planned; these are all tasks you should find rewarding. Communicating your analyses and recommendations to customers and coworkers is just as crucial as your negotiation and campaign management skills. The ideal applicant has a positive attitude, can firmly defend our optimizations and work, and can break down difficult tactics in a way that everyone can understand. Finally, you want to work for a dynamic organization that places a premium on providing its clients and the industry at large with cutting-edge information and innovative ideas.
Job Title : Senior Media Strategist, Paid Media Planning
Location : Al Quwaiiyah, Riyadh, Saudi Arabia
Salary : $ 24.34 per hour.
Company : Blue State
Job Type : Full-Time
- In order to analyze possible media partners for client campaigns that are in line with client objectives and KPIs, send out requests for proposals to them.
- Construct paid media recommendations across many platforms, taking into account the client’s stated objectives.
- Make sure your campaigns are being carried out by your partners as planned by keeping an eye on ad verification, brand safety, and viewability.
- Compare monthly invoices to third-party advertising stats to confirm accuracy.
- Manage and negotiate paid media campaigns with a media vendor and Account-Based Marketing partners.
- Learn about relevant media and business partners to create informed buy placement suggestions. Determine new avenues for advertising that align with the campaign’s strategy and goals.
- Collaborate with other members of the digital marketing team to develop paid advertising strategies to bolster both ongoing lifecycle programs and one-off demand generation initiatives aimed at consumers and business customers.
- Workflow diagrams, media spending plans, media buy approvals, and vendorINSERTion orders all need to be created and kept up to date.
- Collaborate on developing and implementing omnichannel advertising strategies for paid media campaigns, which are grounded in buyer personas.
- You should meet with your media partners on a regular basis while the campaign is running to ensure that they are doing a good job.
- Ability to negotiate and buy native media and promote content. Interacting directly with outside media sales teams.
- Professionalism and at least three years’ worth of experience in media planning and buying across direct, social, programmatic, and paid search channels.
- Possibility of lowering charges and incorporating options for extra value for clients through direct media buys with vendor partners.
- 4 to 6 years of experience in digital media marketing, and 2 to 3 years of experience negotiating advertising campaigns and expenditure with third-party vendors.
- Understanding of the procedure involved in purchasing B2B software and comfort in finding new channels in the B2B market by industry or persona.